Hi, I'm Sam.
I make confusing contractor software less annoying.
I'm not a salesman and I'm not here to push another platform. I just know software. I help roofing and restoration contractors get through the tools they already have to use, clean up the confusing parts, and automate the work that keeps stealing time.
Fix list
no pitchHelp
I don't get paid by software vendors. The answer might be automation, cleanup, training, or doing nothing yet.

¶ About
I've spent years writing software. Now I point it at the trades.
Somewhere along the way I noticed something obvious: roofing and restoration are stuck using software that doesn't talk to itself, and the people selling those tools are not usually the ones who have to make them work on a Tuesday.
So that's what I do now. I'm not a salesperson. I'm not reselling a platform, and I'm unbiased about which major platforms you use. I'm the person you contact when your office manager says “there has to be a better way” for the fifteenth time.
¶ Symptoms & prescriptions
Things I hear every week.
If any of these sound like your Tuesday, I can help you figure out the practical fix without trying to sell you new software.
“Your CRM has five unread leads from last night.”
→ What I do about it
Every lead gets a real reply within an hour — clear, human, and routed where it belongs — so nobody goes cold while you're on a roof.
“You re-type the same job into three different systems.”
→ What I do about it
Xactimate talks to your CRM. Your CRM talks to QuickBooks. EagleView measurements land where they need to. You enter things once.
“Supplements are stuck and nobody knows where.”
→ What I do about it
A dashboard that shows every open supplement, how long it's been sitting, and who needs to be nudged. The nudging happens automatically.
“You spend Sunday night figuring out next week's crews.”
→ What I do about it
Scheduling, dispatch, and job updates flow from one place to your crew. You're the one deciding, not the one transcribing.
¶ What I actually do
Three categories. Most projects touch all three.
Remove busywork, not people
If you're doing it more than twice a week and it's not selling or building, I can probably automate it. Lead routing, follow-ups, job status texts, invoice reminders, supplement chasers.
AI that actually earns its keep
Not chatbots for the sake of chatbots. AI that drafts adjuster emails, summarizes job notes, reads damage photos, pulls scopes out of PDFs — the specific things that eat your week.
Make your existing tools talk
You don't need another platform. You need JobNimbus, AccuLynx, Xactimate, Encircle, CompanyCam, EagleView, and QuickBooks to stop living on separate islands.
I'd rather ship something small and useful in week two than disappear for three months building a monster.
— a working principle
¶ Pick your trade
I focus on two industries because generalists are useless to you.
01 · Roofing
For roofers.
JobNimbus, AccuLynx, EagleView, Hover, Xactimate. Storm work, supplements, lead speed, crew dispatch. If it's part of your roofing day, I've probably seen it.
See how I help roofers02 · Restoration
For restorers.
Xactimate, Encircle, Dash, Symbility, CompanyCam. Claims docs, adjuster coordination, supplement tracking, TPA portals. I know the mess.
See how I help restorers¶ How this actually works
No sales funnel. Just this.
- 01
You tell me what's annoying you.
A direct conversation. I ask about your current software, your team, and what's eating the most time. I am not qualifying you for a sales funnel. If I can't help, I'll tell you plainly and point you somewhere that can.
- 02
I send you a short plan.
No 40-page proposal. Plain English: what I would fix, what I would leave alone, whether your existing tools can handle it, what it costs, and when it's done. You say yes or no.
- 03
I build it and stay around.
I do the work on your real systems, test it with you, and train whoever on your team needs to know how it works. Then I'm still reachable directly — not hidden behind a support ticket system.
¶ Questions
Things people ask me.
¶ One direct email
Want to see what I'd fix first?
Send me a note. I'll tell you exactly where you're bleeding time and what it would take to stop. No vendor agenda, no software quota, and if there's nothing worth doing, I'll say that too.
I always reply within an hour.